Familiarisation Events

Read the reviews from those who took part in our 2016 Familiarisation Events.

City Centre Tour


We take great pleasure in helping employees with their decision to move to the area and our Familiarisation Events offer fantastic insights to make the best possible judgement for relocation.

2016 was packed with Familiarisation Events for relocating companies and we received some brilliant feedback from those who joined us on tours of the city centre, the suburbs and a whole lot more.

We would love to show you the area's main attractions, culture, properties and everything else in between. Take a look at the reviews below and we will hopefully see you soon on one of our Familiarisation Events.

Key Facts

  • On the back of the series of Familiarisation Events in 2016, numerous HSBC staff have made the decision to move to Birmingham ahead of the HSBC office opening in 2018.

Our Familiarisation Events received a rating of 4.5 out of 5 from a total of 85 responses following events held during 2016.

Thank you for your guided tour of the city centre on Thursday, it was very helpful in orientating ourselves and all the more useful having your knowledge and insights of the city's eateries, bars, pubs, theatres, attractions, event spaces etc. It was also very helpful to receive Max's insight, from Nicholas George Estate Agents, on the local areas and housing market.

The tour was very useful to get my bearings of the city centre and see the wealth of cultural attractions on offer. Indeed, I have now booked tickets for a show at The Glee Club in March!

Being able to come here has really opened my eyes to how much there is going on, there’s been so much development and growth and I’m really looking forward to exploring more about Birmingham.

With the support of Marketing Birmingham, we’ve been able to bring Birmingham and all its best to our delegates in a really smooth way.”

I am much more inclined towards Birmingham than I was before the visit.

Just to say thank you very much for the well coordinated and very helpful weekend. We really enjoyed visiting Birmingham and meeting everyone.

This tour showed how easy it was to walk around the inner city, showing the rejuvenation of the city and all the areas within it.

The staff and colleagues were all fantastic and I would like to say thank you to them and acknowledge their hard work. Great job!

Being shown around Birmingham has made me consider moving to the West Midlands as a really possibility.